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Full-service Google Ads management. One service, done by me.

I don’t sell pieces. I analyse your business, run the campaigns, handle measurement and watch the account with AI agents, all within the same service. Each part depends on the others, and you work with me on all of them.

For accounts spending USD 3,000+ per month on Google ads. My fee is separate, in a fixed proposal. No minimum term.

Why I don’t sell it in pieces.

Flawless tracking is useless if nobody uses that data to decide. A well-built campaign loses money if it optimises for the wrong conversion. And a business analysis stays in a document if nobody takes it into the account.

That is why everything comes in the same service, with the same accountable person. When something breaks, there is nobody to pass the ball to.

What’s included

business analysis

Before I look at a campaign, I look at the business. I combine Google Ads data with what happens in your operation to know what is worth pushing and what isn’t.

  • Margin by product or category
  • Offers, promotions and key sales dates
  • Stock and stock-outs
  • Instalments, payment methods and shipping
  • New and returning customers, and their lifetime value
  • In B2B, closed deals and the sales cycle

Margin by product

Which products make money after ad spend and which only bring in revenue.

Running 22%, accessories 61%

Offers and promotions

Discounts, free shipping and dates like Black Friday, planned ahead.

Black Friday in 12 days

Stock

Don’t push what is about to sell out, and don’t ignore what is piling up.

Trail X: 40 pairs left

Instalments and payments

Interest-free instalments and payment options change both conversion and margin.

6 interest-free instalments: +18% conversion

What most people look at

Google Ads

Clicks
12,480
Impressions
381,200
CTR
3.3%
Conversion rate
2.1%

New and returning customers

What a new customer costs and what they are worth over time.

New customers: 64% of sales

Shipping and returns

What it costs to deliver and what comes back, taken out of every sale.

Returns: 9% in footwear

Closed deals

In B2B, which leads turn into sales according to your CRM, not the form.

1 in 6 leads becomes a sale

Seasonality and competition

Seasonal demand, competitor prices and who bids on your searches.

Black Friday: CPC up 35% last year

Every bid and budget decision comes from combining both views. Illustrative figures.

google ads campaigns

I run the account every day: structure, bids, budgets, ads, feeds and negative keywords, with goals tied to margin or to the real value of each lead.

  • Search, Shopping and Performance Max
  • Demand Gen and YouTube
  • Account rebuild, if needed
  • Profit-based bids and budgets
  • Merchant Center feed
  • Ad and landing page tests

measurement with gtm and ga4

If measurement is off, Google optimises in the wrong direction. I make sure the conversions Google sees are the ones your business cares about.

  • Web and server-side Google Tag Manager
  • Google Analytics 4 and BigQuery
  • Consent Mode v2
  • Enhanced conversions
  • Offline conversions from your CRM
  • Margin or real value as the conversion

ai agents

My agents check your account every morning and your spend every hour. They detect, propose and alert me; I decide what changes.

  • Daily check of tracking, disapprovals, quality and feed
  • Hour-by-hour pacing monitor
  • Account quality audit
  • Analytics agent for business questions

strategy and reporting

Consulting is included: we meet to decide what to scale, cut and test, with reports that talk about sales and margin.

  • Monthly review meeting
  • Monthly report in business language
  • Looker Studio dashboard
  • Direct WhatsApp access to me
  • A log of every change in the account

What you get

  • Initial audit and prioritised plan
  • Margin, product and customer analysis
  • Conversion tracking reviewed and fixed
  • New or adjusted campaign structure
  • Automated daily account checks
  • Monthly report and review meeting
  • Direct access on WhatsApp

Requirement to start

Google ad spend from

USD 3,000 per month

You pay that spend directly to Google, in your own account. My fee is separate: I send it in a fixed proposal based on the size of the account.

No minimum term.

Book a 30-min call

From your first call to a profitable account.

Every engagement starts the same way: with honesty about where your account is and what it would take to improve it. No promises, no templates.

  1. 30-minute call

    You share your account and I review it live. I tell you what is costing you money, where the quick wins are and what a rebuild would look like. Free, no strings attached.

  2. Audit and business analysis

    If we move forward, I audit every campaign, bid strategy and conversion setting, and I dig into your business: margin by product, offers, stock and customers. You get a prioritised plan.

  3. Measurement first

    Before scaling, I make sure the conversion Google optimises for is the one your business cares about: margin, closed deals or qualified leads.

  4. Rebuild, tune and scale

    I restructure campaigns, segment by real performance and scale what the data justifies. I’m in your account every day, with my agents watching the rest of the time.

  5. Ongoing management

    A monthly report in business language, regular check-ins and direct access to me on WhatsApp. No tickets, no middlemen.

Are we a good fit?

You’re likely a fit if

  • You run an ecommerce or B2B business with existing sales and want to grow with Google Ads.
  • You spend USD 3,000+ per month on media, or are about to.
  • You care about margin, customer acquisition cost and lead quality, not just volume.
  • You’re willing to share business data and improve tracking if needed.
  • You want to talk directly to the person running your account.

This is not for you if

  • You’re just starting and haven’t validated your product yet.
  • You want the cheapest person to “run campaigns”.
  • You only want one piece, like tracking or a one-off audit.
  • You expect guaranteed results in week one.

Questions about the service.

What exactly does the service include?

Business analysis, day-to-day campaign management, measurement with Google Tag Manager and GA4, my AI agents watching the account, and strategy with meetings and reports. There are no add-on modules or extra fees per part.

Can I hire just one part?

No. The parts depend on each other: flawless tracking is useless if nobody uses that data to decide, and a well-built campaign loses money if it measures the wrong thing. On the call I will still tell you what I would do first in your case.

Which ecommerce platforms do you work with?

Any of them: Shopify, VTEX, WooCommerce, Tiendanube or custom builds. Measurement is adapted to each one.

Do you work with agencies?

Yes. I manage agency client accounts white-label with the same full service, and I also set up my AI agents for agency and in-house teams.

When will I see an improvement?

It depends on the account. Fixes to measurement and wasted spend usually show in the first few weeks; a rebuild needs one to three months to settle.

Is there a minimum term?

No. Clients stay because of results.

Let’s look at your account together.

Book a free 30-minute call. I’ll tell you what I see in your account, what it would take to fix it and what realistic improvement looks like. Whether we work together or not, you leave with a clear picture.

No pitch. No pressure. If I can’t help you, I’ll tell you straight.

Book a callWhatsApp